Culture & entertainment
Olympia.
Destination and office website
A website presenting Olympia’s redevelopment and One Olympia’s office offering. It combines the wider masterplan with building information, location maps, architectural imagery and routes to leasing enquiries.
- Project
- Website
- Coverage
- Masterplan / Office information / Navigation
01 / Overview
About the destination
Olympia’s redevelopment brings together exhibition halls, offices, performance venues, places to eat and public spaces in West London. The website has to explain the overall destination while giving prospective office occupiers a more detailed view of One Olympia.
From the wider destination to the detail of an office, the website has evolved with Olympia. This selection brings together the earlier visual identity and the later One Olympia pages.
Key requirement
Understanding the masterplan
A map gives the visitor a view of the whole site before the individual buildings and uses. The Masterplan page then introduces food and drink, arts and culture, public areas and hotels through separate sections.
02 / The website
Two levels of information
The destination pages explain where the buildings and activities fit together. The One Olympia pages focus on the offices: interiors, terraces, amenities, specifications and plans. Navigation connects that building detail with the wider setting.
Maps help visitors find their bearings. Architectural imagery brings the spaces closer, while circular animations give the pages their distinctive character.
A destination,
many possibilities.
Explore the points on the map
06 / Screens
Explore the destination.
The masterplan connects individual buildings with the wider destination. Explore the points to reveal the original location labels, keeping the architectural drawing in view as you move between them.
Shown: Masterplan, One Olympia opening and office interiorArchitecture in motion
A world
within an O.
Office interiors, planted terraces and architectural surfaces form a continuous circular world. As it turns, the animation reveals the details that a single image cannot show.
The circular composition echoes the O in Olympia, bringing the spaces into the same visual language as the name. The open centre gives typography room to breathe, while the surrounding architecture adds depth and a sense of place.
On the original website, coral lettering sits against this white scene; elsewhere, purple provides a stronger backdrop. The shared shape connects these different treatments, giving the pages a recognisable rhythm.
3D imagery / Movement / Visual identityIn this project
Website content
- Destination
- Masterplan and public spaces
- Building
- Offices, amenities and plans
- Location
- Maps and travel information
07 / Project detail
Developing the site over time
The destination story opens with Olympia’s history, surroundings and ambitions. The office pages take visitors further into the spaces, with the practical detail needed to consider working there.
The current pages provide access to brochures, floorplans and a 3D model, as well as a direct leasing enquiry route.
Visit Olympia (opens in a new tab)The Wick Culture
A publication for the culturally curious
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Contact
Discuss your website
Tell us about your organisation, the pages or functions you need, and your timeframe.
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